Services
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Brand Strategy
In order for your brand to be highly effective, you need to understand your audience and competitors - so that you can position yourself competitively and strike the right tone with your target audience.
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Visual Identity
Taking into account every aspect of your brand strategy, from your positioning to personality and tone of voice, you now need a visual identity that effectively communicates the right messages to your target audience.
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Brand Application
Once you have a solid brand strategy and visual identity in place, we can use your brand guidelines to craft consistent and highly effective branded materials such as packaging, reports, presentations, brochures and social media templates.
More than a logo.
Brand strategy plays an essential role in building an effective and competitive brand - which is why I don’t offer a ‘just a logo’ package.
First, we look at your strategy, then we build out an entire visual identity system which includes a lot more than a logo.
Packages
Branding package
Brand strategy
Purpose - what you do and why you do it
Personality - your values and tone of voice
Positioning - your audience and competitors
Visual identity
2 to 3 initial design concepts (including logo designs)
Brand guidelines (logos, colours, fonts, etc)
Brand application
Business stationery (business cards and letterheads)
Printed marketing (such as a leaflet, flyer or brochure)
Digital marketing (such as social media templates)
6 to 8 week turnaround
Branding + Website package
Brand strategy
Visual identity
Brand application
(includes everything from the branding package)
Website design
2 to 3 initial website design concepts
5-page Squarespace website
Basic SEO set-up on Squarespace
10 to 12 week turnaround
Not quite what you’re looking for?
Don’t worry. These packages are for guidance only - once we have an understanding of your needs we will build a custom package that’s 100% right for you and your business.
1-week design sprint:
Brand Essentials
Great for start-ups and solopreneurs.
If you’re just starting up and are trying to work to a smaller budget, this quick-turnaround, intensive branding package sprint will give you all the essentials you need to launch your brand.
Stage 1 - Brand strategy workshop
Stage 2 - Visual identity concepts
Stage 3 - Mini brand guidelines
Other services
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For product-based businesses, branding and packaging go hand in hand! We will work together to create beautiful and irresistible packaging that cleverly weaves together your brand purpose and story.
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Almost every business requires some kind of editorial or print design - whether it’s leaflets, flyers and brochures or digital PDFs and annual reports. I am highly experienced in creating slick, professional layouts that tell your story and create a meaningful reading experience.
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Ready to take your brand live on social media? Creating posts and stories that feel inspiring and innovative while remaining consistent and true to your brand can be difficult. We can work together to create a suite of templates and guidelines to empower you to take your social media posts to the next level!